How do you determine what topics to write about and what types of content to produce for your website? To effectively drive website performance, we recommend leveraging data to assess your most successful content and determine what future content ...
Although this news was hinted at during Google I/O 2018, the official announcement came out at the recent CES 2019 show in Las Vegas: Google Assistant is now available in the Google Maps app for both iOS and Android. ...
As was recently reported in Search Engine Journal, Google has launched a beta version of a website grader tool - called Lighthouse, and it is currently available at web.dev. The tool is designed to provide insights into aspects of ...
Google Analytics is rolling out Cross Device capabilities to help companies better understand the customer journey. Prior to Cross Device reporting, if a user came to your site from a mobile device and then from desktop, it would show ...
Google is gradually rolling out a search queries report for local businesses as part Google My Business Insights. This was originally reported by Search Engine Land in early July, and we now see queries for nearly half of our ...
For local or regional businesses, hosting community-based events or activities can be beneficial for reaching new audiences. Additionally, the online promotion of these events can be a vehicle to raise awareness and increase site visits. As an added benefit, ...
Since launching AdWords nearly two decades ago with just 350 advertisers, a lot has changed. In 2000, online searches were conducted exclusively on desktop, and now those searches are more likely to occur on a mobile device. In addition, ...
Last fall, Google began providing advertisers with the ability to point mobile search text ads to Accelerated Mobile Pages (AMP). Now, Google is testing a lightning bolt label next to the description of some ads. This was reported in ...
With the General Data Privacy Regulation (GDPR) in effect as of May 25, 2018 there’s been a fair amount of press around this new regulation. GDPR gives European residents more control over how their personal data is collected and ...
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