It’s something content writers dread like the plague. And it can seriously damage your efforts to get written content published effectively. What is this deadly virus? Believe it or not, it’s collaboration. Better said, it’s poorly organized work ...
Improve your numbers with periscopeUP Data analysis has many important implications for your business, so hopefully you’re “diving into” your data on a regular basis. This is often when you’ll find new insights, or find evidence ...
Get great content with periscopeUP As Kurt Vonnegut put it, when you have writer’s block, “you feel like an armless, legless man with a crayon in his mouth.” But you don’t have to stay stuck in ...
periscopeUP gets prospects closer to you Your company blog is a platform to share your expertise and build authority, but it also provides an opportunity to attract leads and convert them into customers. As you develop ...
On-page optimization is what you do with content to make your web pages or posts rank higher, engage more relevant traffic, and increase conversions. This might not be a traditional definition, but it’s what you want to happen, ...
periscopeUP grows your revenue You have a website that’s getting good traffic but isn’t producing conversions. If that describes your problem, one fix is a more strategic content plan aligned with a classic marketing funnel. Need ...
Now if you want the basics on Writing for the Web, usability.gov offers a great summary, so there’s no use spinning it again here. Instead, let’s dig into methods that make your actual writing better. This isn’t SEO, ...
perscopeUP boosts your marketing ROI One of the most common mistakes in e-commerce and content marketing is trying to do too much at once. Whether it’s a PPC campaign that includes every possible keyword or a ...
In this tutorial, we’ll go over how to quickly make an effective blog title image. The technique outlined here is how we do it for our blog. The last step in the process might be the most valuable, ...
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